One lovely perk of my job is the opportunity to stumble upon some of the most unique and interesting brands in the world. Today I discovered one that I simply had to share. Cosy Tea is an organic tea company with a lovely brand that embraces the comfort and tradition of tea drinking, as well as a close cousin of tea drinking that has enjoyed a recent upswing in popularity: knitting. The tone of voice is cute & whimsical and powerful interaction with loyal consumers via the How Do You Like It? campaign. My love for tea and my love for great branding combines…infatuation results!